What are the Do’s and Don’ts of SEO Campaigns?

Do’s

Content is not only text but it also contains pictures, videos, audios etc. You must plan them in advance so as to avoid chaos in the end. It also helps in taking step by step progress on the website. You can hire content writers and/or SEO experts from digital agency in Singapore to look after such aspects for you. The gist must be to focus on Featured Snippets which is the featured text mentioned on the top of the results page. When it comes to planning for gaining more organic traffic, always have measurable sales goals which can easily be driven by strategies. Hence always have budget allocated for tools such as SEMRush, Ahrefs, and Moz.

Don’ts

Never overcommit on the SEO promises and always quote measurable figures when pitching your plans to your clients. The target audience may differ for every client, so your goal for the final plans must never be overstated. Additionally never go overboard with the backlinks. They may look quite tempting but they may harm your website. Google has stopped the websites with overloaded backlinks as it focuses more on quality than quantity. So, if your anchor text doesn’t seem natural, then you may need to work on it so as to not impact your ranking at all.